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The Walsight blog
Data, margins and practical tactics for Walmart Marketplace sellers. No fluff.
Why your Walmart margins are probably wrong (and how to fix them)
Most sellers assume a flat 15% referral fee. Walmart charges between 6% and 20% by category — and that gap quietly decides which products are actually worth selling.
How to win the buy box without racing to the bottom
Price is only one of the signals Walmart weighs. Here are the others — and how to use them.
A simple repricing framework for Walmart sellers
When to drop, when to hold, and how to read a competitor running low on stock.
Reading a price-history chart like an analyst
Six months of price tells a story. Learn to spot the patterns that predict the next move.
The 36 Walmart category fees, mapped
A reference table of real referral rates from 6% to 20% — and what it means for sourcing.
Setting up price & buy-box alerts that actually help
Alert fatigue is real. A practical setup that pings you only when it matters.
Sizing up a competing seller in 60 seconds
Rating, review velocity and history — the three numbers that tell you who you are up against.
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